Global livestreaming platform BIGO LIVE is celebrating its 10th anniversary this year with a wave of featured placements across the world''s biggest app stores — including Apple''s App Store, Google Play, Samsung''s Galaxy Store, and Russia''s RuStore — marking a decade-long run from startup to a community of over 700 million users worldwide.
A Milestone That Goes Beyond the Banner
Ten years in, and BIGO LIVE isn''t just throwing a party — it''s earning recognition on a genuinely global scale. The platform''s 10th anniversary has been met with prominent editorial features across multiple major app distribution channels simultaneously, spanning markets from East Asia to Eastern Europe. What stands out is that these aren''t one-off promotional slots. In several key markets, BIGO LIVE has been repeatedly featured by platform editors at the App Store and Google Play — a level of sustained visibility that doesn''t come without merit.
The Numbers Behind the Recognition
700 Million Users and Counting
According to data from Sensor Tower, BIGO LIVE surpassed 700 million users globally earlier this year. That''s not just a vanity metric — it''s the kind of scale that directly translates into continued relevance on app store shelves. The larger and more active a platform''s community, the harder it is for editors to overlook. For creators and viewers alike, this figure signals that the room keeps getting bigger, not smaller.
What This Means for Creators and Communities
For broadcasters already on the platform, widespread app store visibility opens a bigger pipeline of new audiences discovering live content organically — without spending a single dollar on paid promotion. For viewers, it''s confirmation that the communities they''ve put time into are part of something mainstream and built to last.
This kind of editorial recognition also addresses a genuine discoverability problem. In a crowded livestreaming market, getting surfaced by trusted platforms like Apple and Google cuts through the noise in a way that word-of-mouth or paid campaigns often can''t match on their own.
What''s Next: Doubling Down on Community
Looking ahead, BIGO LIVE has outlined plans to further invest in its content ecosystem and community-building capabilities. The focus will be on high-quality live content and interactive features — the tools that bring people together in real time and keep them coming back. As demand for live, interactive social experiences continues to grow globally, the platform is positioning itself not just as a place to watch, but as a space where real connections are made.
Q&A: What Users and Creators Are Asking
Q: Why is BIGO LIVE being featured on so many app stores at the same time?
A: The features are tied to BIGO LIVE''s 10th anniversary milestone. App stores in multiple markets — including Apple''s App Store, Google Play, Samsung Galaxy Store, and RuStore — chose to spotlight the platform as part of its anniversary celebrations.
Q: Is the 700 million user figure verified by a third party?
A: Yes. The figure comes from Sensor Tower, an independent app analytics and market intelligence firm widely cited across the mobile industry.
Q: What should I expect from BIGO LIVE going forward?
A: The platform has outlined plans to keep investing in its content ecosystem and interactive features. Expect more tools designed to support creators and strengthen community engagement across its global user base.
Q: Does being featured on the App Store or Google Play change anything for existing users?
A: Not directly. However, increased visibility typically drives platform growth, which in turn supports greater investment in new features, content diversity, and creator programs.
